Archive | Radio

RSS feed for this section

More Reasons to Consider Podcast Advertising

14 Aug
spotify

We’ve talked in the past about the growth of streaming audio and how podcasts are worth considering from an advertising standpoint. Now, recent studies and other related industry news show that if you’re not advertising on podcasts you’re liking missing a huge opportunity. On the industry news front, streaming audio giant Spotify purchased two key […]

As Streaming Audio Grows, So Too Does Ad Inventory

11 Apr
headphones

We’ve talked in the past about emerging opportunities for advertisers in streaming digital audio. Now, a few recently released studies show that digital audio is a great way for marketers to reach potential customers. First up, the annual Infinite Dial study published by Edison Research and Triton Digital highlights the massive year-over-year growth that podcasts […]